2015年4月9日星期四

Tech, Yeah! Preppy-Meets-Hipster Label Band of Outsiders Launches E-Commerce

Tech Yeah LA-based fashion label Band of Outsiders has developed quite the cult following since its menswear-inspired, modern all-American designs hit the market in 2008 (Just ask longtime fan Emma Stone). While fashion fanatics have been able to hunt down the line s covetable threads at specialty stores like Opening Ceremony and Matches Fashion in the past, shopping for their covetable staples just got a whole lot easier (ehem, and dangerous) thanks to the relaunch of their website and the introduction of their own e-commerce platform.
Like the clothing designs themselves, the site eschews traditional aesthetics in favor of a long-running feed that begins with the title This Is Where You Should Be For Band of Outsiders, and continues with a seemingly infinite number of tweets, tumblr images, and Instagrams to scroll through from designer Scott Sternberg s personal account.
But our favorite part, of course, is their brand-spanking-new shopping feature. The selection includes both men s and women s core clothing as well as web-exclusive and one-of-a-kind items all shown on the most peppy, fun models we ve ever stumbled upon (and no wonder they are actually real-life actors).  Now that s a shopping experience we dig.
Plus, see below for our top buys from the site!
Tech Yeah 1. Patch Stripe Sleeveless Shirtdress, $465
2. DBL Gauze Suiting Colorblock Halter Dress, $895
3. Patch Stripe Boyfriend Shirt, $325
4. Wave Print Shirtdress with Ribbon Trim, $195
5. Bandana Print Pleated Skirt, $395

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